product designer, 2019
I led the design for Daily Number, a fantasy sports app co-founded by NFL star Richard Sherman. Users compete against a target score determined by an algorithm that analyzes the slate of daily games. The algorithm analyzes matchups and determines a star rating for each player. Lineups compete against the target score and prizes vary based on overall lineup strength.
A significant challenge was providing clarity and hierarchy to a project so rich in data.
Users receive “in-game” feedback as their lineup competes against the Daily Number.